Set Design
October 2024
Marketing and conception
Photography, Photoshop
For this project, we were tasked with creating a set design to showcase a product. Our goal was to highlight the freshness and simplicity of Alvalle Gazpacho through a dynamic composition. Fresh tomatoes and cucumbers appear to spring from the bottle into a bowl, symbolizing the natural quality of the ingredients. The color palette—red, green, and white—reinforces the product’s identity, with natural light bringing out the gazpacho’s velvety texture. The set reflects Alvalle’s essence: healthy, flavorful, and rooted in tradition and quality.